Low-value transactions in electronic commerce. The ability to charge pennies for a transaction enables pay-per-view services such as selling a single article from a newspaper or magazine or providing individual lookups from a resource such as a dictionary or encyclopedia for example. Microcommerce enables services that are too small to be paid by a single credit card transaction. See micropayment.
 | Reproduced with permission from Computer Desktop Encyclopedia. Copyright (c) 1981-2009 The Computer Language Company Inc. All rights reserved. |
Additional Resources
- A second Internet revolution? Not really...
- While the cognoscenti call it Web 2.0, Gartner calls the next phase of the modern Internet (beginning circa 1995) the "second revolution." Instead of mashups, syndication and social media, Gartner’s analysts talk about micropayments, services and Web-enabled communities. They are both talking about the same thing—the Internet is continuing to...
- Blog posts 2005-10-18
- Gartner Symposium, day 1
- I’m blogging along with Dan Farber and David Berlind from the Gartner Symposium/IT Expo this week. What follows are some key strategic planning assumptions and summaries from the sessions I attended yesterday, all from different tracks. What Does It Mean to Be a ‘World-Class’ IT Organization?By 2008, IT organizations that...
- Blog posts 2005-05-17
- Cash cows or cash mice?
- Little things add up. A former boss and mentor told me early on that while it's important totake good care of your organization's cash cow, don't ignore all those "cash mice" running around that may bring in just as much revenue, albeit more incrementally.ZDNet's Chris Jablonski provides this interesting post...
- Blog posts 2005-02-03
- Microcommerce and enterprise IT
- Microcommerce and enterprise ITThe fittest will survive and serve.The commercial world has waited for too long for grand corporate IT solutions / standards and has paid a high price of waiting, waste and suffering. The micro surges by millions of individuals and the emerging trends are refreshing and potentially...
- Discussion threads 2005-02-02
- Microcommerce and enterprise IT
- If you look around you'll notice that across many industries, particularly those in consumer markets, transactions that are traditionally offered in bundles are now sold a la carte. The best examples include digital music where you can purchase a single song, pay-per-click advertising, and, in publishing, per-story pricing. According to...
- Blog posts 2005-01-31
- Microcommerce to generate $60 bln by 2015
- Microcommerce opportunities for new products and services will generate an estimated $60 bln in revenue per year by 2015 according to Gartner. A micro purchase is a purchase valued less than $5 and conducted electronically, where the settlement can be either prepaid, by subscription, on-the-spot, or invoiced.
- Blog posts 2004-10-26
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