(Electronic CRM) CRM over the Internet. Most CRM systems have one or more Web-based applications for selling to or supporting the customer, so the terms eCRM and CRM are used interchangeably. See CRM.
 | Reproduced with permission from Computer Desktop Encyclopedia. Copyright (c) 1981-2008 The Computer Language Company Inc. All rights reserved. |
Additional Resources
- eCRM in Your Enterprise
- In a rapidly changing global business marketplace, it is realize that there are subtle and complex changes in the consumer/ brand relationships directly impacting the brand equity, owing mainly to an unprecedented glut in communications and information channel like the internet. Add to this the typical consumer's desire to move...
- White papers 2006-08-26
- Ontiva Fusion Suite (exe)
- ONTIVA FUSION is a fully integrated communication solution that facilitates real-time sales, customer support and marketing strategy through the Internet. ONTIVA provides the next generation of online eCRM products with an intuitive and easy-to-use solution capable of supporting and managing the interaction needs of your company's online customers via chat...
- Software downloads 2006-08-14
- A White Paper on CRM ( Customer Relationship Management)
- “Internet”, “CRM”, “Web”, “eCommerce”, “eCRM”.....these are aspects of IT that have travelled beyond classification as "buzz words" or a passing trend, to become an accepted part of day-to-day business. In fact, CRM or Customer Relationship Management is one of the fastest growing areas today. But, what exactly is CRM?The concept...
- White papers 2001-03-03
- Making Sense of eCRM: Electronic Customer Relationship Management
- In today’s world of business and technology we are constantly barraged with a never-ending series of acronyms; a relative recent addition is eCRM. Like many of its predecessors, eCRM which stands for electronic customer relationship management, is a term that is tied to a great deal of hype and confusing...
- White papers
- What your CRM investment can do for you
- Information--it can take your business right to the top. But only if you know how to use it correctly. If sales doesn't know what customer service knows, and customer service doesn't know what the credit department knows, your relationships with customers can be damaged. This white paper from the Touchtone...
- White papers
- Using Mobile Technology to Bring Manufacturers and Retailers Together
- This case study spotlights how ECRM, a leader in the conference management industry, is using mobile technology as a collaboration tool for the manufacturers and retailers who attend its EPPS Efficient Program Planning Sessions conferences. Download the paper to learn why ECRM provides a Gateway M275 notebook-to-tablet PC to all...
- Case studies
- Sales Force Automation Solution for a eCRM Solutions Provider
- The client is a leading eCRM solutions provider based out of USA. The NIIT Technologies' Mobile Centre of competence created a wireless roadmap and architecture to extend a Sales Force Automation eCRM product for access from mobile devices and PDAs. As sales representatives are expected to be mobile, they may...
- Case studies
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