See click-through rate.
 | Reproduced with permission from Computer Desktop Encyclopedia. Copyright (c) 1981-2008 The Computer Language Company Inc. All rights reserved. |
Additional Resources
- How an information system helped nail Eliot Spitzer and a prostitution ring
- How an information system helped nail Eliot Spitzer and a prostitution ringbig brother is watching usIf a governor was watched for suspicious terrorist activities just imagine those with weird names and no fame being checked every day, or worse, detained at undisclosed facilities.The REALLY interesting IT angle on thisI found...
- Discussion threads 2008-03-11
- How an information system helped nail Eliot Spitzer and a prostitution ring
- Former New York Governor Eliot Spitzer's prostitute scandal is all the big news here in New York, but the lesser known tale is how an information system--the U.S. Treasury's Financial Crimes Enforcement Network--played a role in his downfall. On the surface, Spitzer's downfall is a New York...
- Blog posts 2008-03-11
- ID USB Lock Key (exe)
- ID USB Lock Key is a security program meant to protect your computer from unauthorized users. It denies access, by providing a security block-screen which can be unblocked with the USB stick where you have the key generated by the program. Main features includes: generating protection-key for each USB stick,...
- Software downloads 2008-02-12
- 34.1% of users open an e-mail by 5 pm
- eROI found that during the heaviest e-mail volume period, from 8 am to 5 pm, e-mail opening rates and CTR increased. Open rates start out at 21.4% at 8 am and rise to a high of 34.1% at 5 pm Click-through rates begin at 2.6% at 8 am and rise...
- Blog posts 2008-01-16
- E-mail CTR reaches 3.9% on Wednesdays
- MarketingVox quotes eROI report, saying that the best day for e-mail is Wednesday. The average open rate on Wednesdays was 25.4% with an average click-through rate of 3.9%. The second-best day to e-mail is Monday, with an average open rate of 24.7% and a 3.1% click-through. Saturday commanded the highest...
- Blog posts 2008-01-10
- 96Crypt (exe)
- 96Crypt is a file/FOLDER EnCryption/DeCryption program using highly trusted block ciphers in CTR & CBC mode + MAC, together with several collision-resistant HMAC-HASH algorithms. -File's Steganographic feature supporting 11 different picture/sound format. -Powerful file shredder DoD 5220.22-M compliant. -CRC16 / CRC32 Checker-Modifier of any file or any hand-typed string. -HASH...
- Software downloads 2008-01-10
- eXcelator CTR (zip)
- eXcelator CTR is a Microsoft Excel add-in. CTR stands for cells text remover. It removes text from cells with different criteria and conditions. With this product you can process as many cells as you want in a single pass. It is designed to give you a user friendly environment with...
- Software downloads 2007-10-17
- Adsense Status (exe)
- View earnings information from your Google Adsense account in the Google Desktop sidebar. Available information: page impressions, clicks, page CTR, page eCPM, and your earnings. This version is the first release on CNET Download.com
- Software downloads 2007-09-11
- Bill Gates seeks patent for ad-rebate program
- I don't write a lot about Microsoft patent applications, as they're often so vague that guessing their true intent is an effort in futility. But when it's Microsoft Chairman Bill Gates' name on the application, things get a little more interesting.Gates and a Microsoft researcher applied for a patent in...
- Blog posts 2007-08-22
- Shock AdSense (exe)
- This is a software that allows you to check your Google Adsense account. It can report on impressions, CTR, eCPM, daily revenue and other details, and generate performance graphs for long-term statistics. It supports all AdSense data, including Cont.
- Software downloads 2007-03-28
- AdSense Watch Toolbar (zip)
- AdSense Watch is a free Windows Explorer toolbar usually docked at Windows Taskbar displaying your current Google AdSense report Page impressions, Clicks, Page CTR, Page eCPM and Earnings. The data is updated automatically or on demand.
- Software downloads 2007-01-19
- Scoring Google on quality
- In “The Google riddle: ‘organized’, ‘useful’ but impossible to comprehend” I dissect Google’s cheery “Welcome to AdWords” marketing speak, challenging Google’s assertions that “AdWords puts you in complete control of your spending.”Google search advertising is a costly Pandora’s box that continuously increases in complexity, opaqueness and Google centricity.Google has an...
- Blog posts 2006-12-26
- AdSense Decorator (zip)
- AdSense Decorator is designed for Web masters who apply Google AdSense on the Web sites. It is used to compose background images for Google AdSense displaying. With the AdSense background images, Web master can easily integrate Google AdSense into the Web sites, and may greatly improve the AdSense click through...
- Software downloads 2006-12-07
- Google Checkout: Free in 2007, still flawed
- Why is Google willing to pay the fees of transaction processing on behalf of merchants till the end of 2007?Google Checkout announces: From November 8, 2006 through December 31, 2007, well process your Checkout transactions for free, even if you arent an AdWords advertiser.Does the Google generosity know no...
- Blog posts 2006-12-06
- Don't like ads? Stop clicking them
- Do you click on advertisements in search engine result pages? If no, you might begin seeing less ads than you normally would. Barry Schwartz talks about a post on WebmasterWorld forum that explains how Google begun removing "top of the page" ads for users who don't click them.In...
- Blog posts 2006-09-16
- Google reveals AdWords tip: 100% CTR yields very low min. CPC
- I asked Google CEO Eric Schmidt, earlier this month, if Google’s “inactive for search” penalty is contradictory to the company’s stated guiding mission of “organizing the world’s information and making it universally accessible.”During a press Q & A at the Search Engine Strategies Conference, I asked how Google can claim...
- Blog posts 2006-08-26
- MSN adCenter to advertisers: 'pay more for a click'
- Doug Stotland, Group Product Manager, adCenter, MSN Search, advised advertisers yesterday that they have the “capacity to pay more for a click.”During a Search Engine Strategies Conference panel, “Meet the Search Ad Networks,“ Stotland recommend that advertisers “adapt and adopt” to “Rising CPCs and the “Big Roi Gap.”Stotland indicted that...
- Blog posts 2006-08-09
- Google's golden run continues
- Google's golden run continuesGoogle is an ad distributiion company...... which attracts attention to the ads with Search. And the company knows it.Though I think the 70% rule for ads and search is wasteful. What is Google going to do with that 30%, take on Microsoft Office?!Google RPM=$101?These 2nd...
- Discussion threads 2006-07-21
- AOL acquires video search engine Truveo
- AOL acquires video search engine TruveoLet me play devil's advocateMy guesses are these:Based on Alexa details they had 25000 searches/day.Assume they get 60% adsense share.Assume Google gets $16m/day from search.I guess Google does 250m search/day currently.= $1000/day maximum revenue.Assume that people searching for videos are not likely to click *text*...
- Discussion threads 2006-01-10
- Online retailer e-mail newsletters get 11% CTR
- On average, consumers open 33% of e-mail ads from online retailers and unsubscribe at an annual rate of 9%, according to Forrester Research. Shoppers click through to retail sites at an average rate of 11%, and place an order at an average rate of 4.3%.
- Blog posts 2005-11-23
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